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Omnichannel (OMS): Expand Distribution with AIMS360 Apparel ERP Software for Real Multi-Channel B2B & DTC Style Info, Orders, & Inventory Management

by
Shahrooz Kohan

Omnichannel (OMS): Expand Distribution with AIMS360 Apparel ERP Software for Real Multi-Channel B2B & DTC Style Info, Orders, & Inventory Management

Unlock every sales opportunity with the highest-rated apparel ERP and OMS in the industry.

AIMS360 Apparel ERP Software delivers real omnichannel power—uniting B2B wholesale needs with DTC (direct-to-consumer) excellence. Expand distribution, manage every product style, inventory movement, and customer order across all your sales channels—wholesale, retail, Shopify, Shopify B2B, and more—in one seamless, cloud-based system.

Gain precise clothing inventory control, eliminate manual errors, and future-proof your growth strategy in the fast-evolving world of fashion.

Bar chart of the top 5 country apparel markets (2025 estimates) comparing wholesale and retail sales channels for United States, China, India, Japan, and United Kingdom. Data based on research by AIMS360 Apparel ERP Software – Omnichannel OMS software for apparel brands, enabling global multi-channel inventory management and sales distribution.

See the Opportunity: Top 10 Country Apparel Markets (2025 Estimates)

Country Total Apparel Market (US$ B) Wholesale Estimate (US$ B) Retail Estimate (US$ B)
United States 365.7 219.4 146.3
China 313.8 188.3 125.5
India 101.4 60.8 40.6
Japan 87.0 52.2 34.8
United Kingdom 82.9 49.7 33.2
Germany 72.6 43.6 29.0
Italy 57.9 34.7 23.2
France 40.0 24.0 16.0
Canada 39.7 23.8 15.9
South Korea 39.1 23.5 15.6

The 2025 Complete Fashion Sales Channel Landscape

Channel U.S. Market ($) Global Market ($) Key Requirements
E-commerce / DTC ~$145B ~$779B Shopify integration, Shopify B2B, marketing, checkout, inventory sync
B2B Wholesale ~$366B ~$1.84T Sales reps, EDI, vendor compliance, showroom orders, robust B2B wholesale functionality
Wholesale Marketplaces Shared above Shared above Digital showroom, product data, shipping setup
Liquidation & Ghost Liquidation ~$20B+ Proportional share B2B platforms, discreet bulk clearance
Recycling / Upcycling ~$7B (N. America) Growing rapidly Partner logistics, circularity workflows
Peer-to-Peer / Resale ~$40B (by 2029) Strong growth worldwide Integration, branded shops, P2P curation
Subscription Boxes Multi-$B segment Accelerating globally Curation, recurring fulfillment, partnerships
Flash Sale Sites Billions annually Growing globally Rapid allocation, discounting, fulfillment speed
Social/Influencer Commerce ~$80B (2025 US) >$1T global Influencer campaigns, shoppable content, live events
Physical Retail / Pop-Ups / Trunk Shows ~$200B+ (retail combined) Trillions worldwide Omnichannel POS, inventory sync, event logistics
BOPIS / Curbside $129B+ (by 2033 US) Widespread adoption POS integration, real-time inventory, notifications
Dropship to Retailers Major driver Used by global retailers EDI/API, compliance, fulfillment partners

Why Real-Time, Multi-Channel Inventory Management is Critical

With so much opportunity across every market and channel—including Shopify B2B, DTC, retail, and marketplaces—apparel brands need a single source of truth for inventory and orders. Without strong clothing inventory control, you risk losing sales, damaging your reputation, or being left behind by faster, more agile competitors.

Real-time, omnichannel inventory management is the key to:

  • Preventing overselling and stockouts as you scale into more channels
  • Accelerating order fulfillment and accuracy across wholesale, DTC, marketplaces, Shopify, Shopify B2B, social, pop-up, and resale
  • Protecting margins by allocating stock to the most profitable or urgent channels
  • Supporting circularity, resale, and sustainability goals by tracking every item throughout its lifecycle

Why Most Fashion Brands Are Still Under‑Distributed

Many apparel brands still rely on just one or two sales channels—leaving massive revenue, market reach, and strategic opportunity untapped. Modern buyers expect seamless transitions between e-commerce, department stores, wholesale, B2B wholesale, social commerce, pop-ups, and resale.

To capture this opportunity and expand distribution, you need modern multi-channel sales software with real-time visibility, intelligent order management, and the agility to add new sales channels as the market evolves.

The Role of True Omnichannel for Apparel

Apparel omnichannel software is now essential for scalable, profitable growth. The best fashion ERP solutions enable:

  • Centralized, real-time clothing inventory control for all channels
  • Omnichannel fulfillment: BOPIS, curbside, endless aisle, and more
  • Mobile-first experiences
  • AI/AR integration for virtual try-ons, smart allocation, and lower return rates
  • Support for social commerce, live shopping, and marketplace syndication

With AIMS360 Fashion ERP software, you achieve all of this through robust integrations, channel-specific workflows, and actionable analytics for every department.

AIMS360 Integrates Seamlessly With Your Current Fashion Tech Stack

AIMS360 Apparel ERP Software connects with all the major integration partners that modern fashion brands demand:

Sync & Automate Your Apparel Product Data Across All Channels

Automate your wholesale, retail, and omnichannel product feeds with AIMS360 Apparel ERP Software—fashion’s #1 B2B wholesale platform for data-driven brands.

  • Instantly sync styles, inventory, and pricing with Shopify, Shopify B2B, online marketplaces, and wholesale partners
  • Format product data for every sales channel—no more manual data entry or reformatting headaches
  • Eliminate costly errors and speed up time to market
  • Centralize all your product, order, and inventory data in one system

Experience automated product data management & channel sync software, built specifically for fashion brands without third party integrations. See AIMS360 Apparel ERP Software built-in integrations list.

What Is AIMS360 Apparel ERP Software?

AIMS360 is the leading, cloud-based Apparel ERP, OMS, and WMS platform built specifically for fashion brands of all sizes. It unifies every workflow and every channel, delivering:

  • Real-time clothing inventory control across DTC, wholesale, retail, Shopify, Shopify B2B, marketplace, social commerce, pop-up, and circular/resale channels.
  • Multi-channel order management and intelligent fulfillment: One system for processing, routing, and allocating orders, with channel-specific business logic and automation.
  • Complete operational visibility: Track every order, invoice, and inventory movement from raw materials to final sale or liquidation.
  • Advanced compliance: Automated EDI, retail and marketplace labeling, and shipping documentation.
  • Apparel WMS: Barcode-driven, size/color matrix-aware warehouse management designed for the complexities of apparel and accessories.
  • Scalability and flexibility: Easily add new sales channels, business units, or regions without new IT projects or integrations.
  • Proven implementation and support: An onboarding and customer success team with direct, hands-on expertise in every fashion sales channel.
  • Unified B2B wholesale platform, Apparel ERP, OMS, and WMS: No integrations or data silos.

AIMS360 Apparel ERP Software vs Generic OMS

Feature AIMS360 Apparel ERP Software Generic OMS
Apparel-Specific Logic (color/size matrix, pre-packs, cut-to-order, showroom, EDI)
Integrated ERP (full costing, vendor, production, financials)
Omnichannel Inventory Control & Clothing Inventory Control
Automated Compliance (EDI, labeling, retailer rules)
Channel-Aware Fulfillment (BOPIS, pop-ups, resale, social, flash sales, Shopify B2B, more)
Apparel WMS (optimized for apparel storage and picking)
Cloud-based & Scalable Varies
Implementation Expertise (deep apparel/channel/ERP experience) Minimal or none

AIMS360 is Future-Proof: AI Innovation for Fashion Brands

AIMS360 invests continuously in next-generation technology:

  • AI-powered demand forecasting for smarter replenishment and markdowns
  • Automated returns and fraud detection to protect your profit and reputation
  • Smart channel allocation: The system learns which sales channels deliver the best margin and automatically shifts available-to-sell stock where it delivers the greatest ROI
  • Sustainability tracking: Full lifecycle, circularity, and ESG support

Your business is ready for whatever comes next—new sales models, new channels, and new consumer expectations.

5 out of 5 Star Customer Reviews

“AIMS360 helped us launch three new sales channels in less than six months, improved our inventory accuracy by 45%, and saved our team 20 hours a week—so we could focus on growing revenue, not fixing spreadsheets.”

AIMS360 has the highest customer ratings in its category for apparel ERP, OMS, B2B wholesale platform, clothing inventory control, and apparel production software, as reported by verified users and industry review sites.

Why AIMS360 Is the Ultimate Multi-Channel Sales Software for Fashion

  • Purpose-built for modern apparel, fashion, and accessories brands: DTC, wholesale, retail, Shopify, Shopify B2B, B2B wholesale, marketplace, pop-up, resale, liquidation, BOPIS—all managed in one place.
  • Advanced clothing inventory control for apparel brands: Real-time tracking, allocation, and optimization across every sales channel and warehouse.
  • Unified B2B wholesale platform, Apparel ERP, OMS, and WMS: No integrations or data silos.
  • Industry-leading apparel production software: Manage everything from raw materials and WIP to finished goods and delivery, with full production workflow automation and channel allocation.
  • Integrations ecosystem: View all fashion integrations
  • Features library: See all apparel features
  • Implementation by fashion experts: Decades of experience launching brands across every sales channel.
  • Supports all emerging trends: Live shopping, AR, social commerce, Shopify B2B, circularity, and new sales models.
  • Cloud-based and scalable: Grow your brand in the U.S. or globally.
  • Proven operational ROI: Brands report 40%+ more accurate inventory, 18+ hours/week saved, and multi-million-dollar revenue increases.

Ready to take your fashion brand to multiple sales channels?

Book a demo and see how AIMS360 Apparel ERP Software powers true omnichannel, multi-channel B2B & DTC style info, orders, and inventory management—with the industry’s highest customer ratings.

Omnichannel Inventory and Order Management: Frequently Asked Questions

What is omnichannel inventory management and why does it matter?

It means managing inventory in real time across all sales channels—so you never oversell, always fulfill on time, and optimize stock for the highest ROI. It’s essential for accurate reporting, customer satisfaction, and channel growth.

How does AIMS360 help with order management for fashion brands?

AIMS360 automates and routes orders by channel, inventory availability, margin, and shipping rules—eliminating double entry, manual mistakes, and fulfillment headaches.

Can I manage both wholesale and retail from one system?

Yes. AIMS360 lets you run B2B, DTC, dropship, marketplaces, pop-ups, and more, all in one dashboard—with inventory, orders, and compliance unified.

What channels does AIMS360 support out-of-the-box?

E-commerce (Shopify, Shopify B2B, WooCommerce), wholesale, boutiques, department stores, showrooms, EDI, online marketplaces (Amazon, Faire, FashionGo, JOOR), social commerce, influencer selling, resale/P2P, flash sales, pop-up shops, subscription boxes, liquidation, and more.

How does AIMS360 handle returns, recycling, or resale?

Returns are tracked, reason-coded, and routed for restock, resale, recycling, or liquidation—supporting sustainability and maximizing margin.

Can I integrate my accounting, shipping, or marketing tools?

Yes—AIMS360 connects natively to QuickBooks, ShipStation, HubSpot, Shopify, Shopify B2B, and dozens of other leading platforms.

Does AIMS360 support global expansion?

Absolutely. Manage multiple warehouses, currencies, tax rules, and language settings. Expand into new countries and channels in weeks, not months.

Is AIMS360 secure and cloud-based?

Yes—SOC2 certified, GDPR compliant, and built for security and reliability. Your data is always safe, always accessible.

How fast can I get started?

AIMS360’s experienced onboarding team gets brands live in weeks, with channel best practices and white-glove support from day one.

How can I get working capital or financing for large wholesale orders—and does AIMS360 help with factoring?

Absolutely. Many apparel brands use factoring—selling their invoices to a finance company (a “factor”)—to access cash immediately instead of waiting 30, 60, or 90 days for payment from department stores or wholesale customers.

AIMS360 Apparel ERP Software makes this easy by tracking all your wholesale sales, generating exportable accounts receivable reports, and integrating with leading apparel industry factoring partners including Rosenthal & Rosenthal, Hilldun, CIT (First Citizens), Finance One, and Merchant Factors. This ensures you get paid faster and have the cash flow to say yes to bigger opportunities and new channels.

Does AIMS360 function as apparel production software for brands managing both inventory and manufacturing?

Yes. AIMS360 is more than just inventory or order management—it’s a complete apparel production software platform. You can manage the full lifecycle: raw materials, production orders, work in process (WIP), finished goods, and allocation to multiple sales channels, all with real-time updates. This means true end-to-end control for manufacturers and fashion brands.

What is the typical implementation timeline and ROI?

Most brands go live within 6 to 12 weeks, including data migration, channel integration, and staff training. ROI is often seen within 3–6 months—driven by improved inventory accuracy (40%+), reduced manual effort (20+ hours/week saved), and increased sales from new channels.

What kind of ROI and metrics can I expect with AIMS360?

Brands report:

  • 40–60% better inventory accuracy, reducing stockouts and overstocks
  • 20+ hours/week saved in operations and admin time
  • 5–15% increase in revenue after enabling new channels
  • 25–35% reduction in fulfillment costs through smarter picking and routing

How is data privacy and security handled?

AIMS360 uses bank-grade encryption, performs regular third-party audits, and complies with SOC2, GDPR, PCI-DSS, and industry data standards. Data backups, failover systems, and continuous monitoring ensure your brand operates securely and reliably.

How does AIMS360 Apparel ERP Software improve inventory optimization and margin protection across multiple sales channels?

AIMS360 uses real-time data, smart allocation algorithms, and channel-specific business rules to ensure inventory is always available where it’s most profitable—whether that’s DTC, wholesale, Shopify B2B, marketplaces, or retail. The system automatically protects your margin by prioritizing high-value channels and providing deep insights into costs, markdowns, and profitability across every order and SKU. This is inventory optimization and margin protection in action, enabled by precise clothing inventory control.

Why is AIMS360 fashion software the best choice for brands seeking scalable, cloud-based apparel ERP, B2B wholesale platform, and omnichannel inventory management?

AIMS360 software is built specifically for fashion and apparel, combining powerful cloud-based ERP, OMS, and WMS in one seamless platform. It scales effortlessly as you add more SKUs, warehouses, sales channels (including Shopify and Shopify B2B), or global markets—unlike generic systems. You get best-in-class omnichannel inventory management, real-time visibility, and unified data for smarter decision-making—making AIMS360 the #1 choice for fast-growing and enterprise brands.