Bluemercury buys separately from Macy's and ships direct to store, so a Macy's vendor setup does not cover it. AIMS360 runs Bluemercury natively alongside your other beauty accounts from one available to sell pool.
Brands assume a Macy's vendor number carries them into Bluemercury. It does not. Bluemercury has its own buyers, its own assortment and its own trading partner setup, and it delivers to around 150 neighborhood stores rather than into a department store distribution network. That changes the document set, the shipping model and the size of the order. AIMS360 runs it alongside your other beauty accounts from one available to sell pool.
Bluemercury EDI is the electronic document exchange used by Bluemercury, the luxury beauty and spa retailer owned by Macy's, Inc. It runs on ANSI X12, and the trading partner directories that publish a document list show a short one built around the purchase order, the ship notice, the invoice and the functional acknowledgment, with shipments going direct to store rather than into a distribution center.
The thing worth knowing before anything else is that Bluemercury is a separate banner. Macy's acquired it in 2015 and it sits alongside Macy's, Bloomingdale's, Macy's Backstage and Bloomingdale's Outlet, but it keeps its own buyers and its own assortment. A Macy's vendor number and a completed Macy's EDI onboarding do not put you in Bluemercury doors.
That matters commercially as well as technically. Bluemercury is a curated specialty retailer with roughly 150 neighborhood locations, so an order looks nothing like a Macy's bulk purchase order. It is smaller, more frequent, store level, and the assortment is chosen brand by brand rather than bought into a national plan.
Bluemercury does not publish a public vendor or routing guide the way Macy's and many larger retailers do. What follows is what the trading partner directories publish, presented as exactly that.
| EDI document | Direction | What it does | Where it is listed |
|---|---|---|---|
| 850 Purchase Order | Bluemercury to you | The order. Store level rather than a bulk DC buy | Listed by every directory that publishes a set |
| 856 Ship Notice | You to Bluemercury | Published specifically as a DSD shipment notice and manifest, which is the direct store delivery variant | Listed by every directory that publishes a set |
| 810 Invoice | You to Bluemercury | Published specifically as a DSD invoice | Listed by every directory that publishes a set |
| 997 Functional Ack | Both ways | Confirms a document arrived and was structurally valid | Listed by EDI Gateway |
| 852 Product Activity | Bluemercury to you | Sell through by store and item, which is what drives replenishment in specialty beauty | Listed by Cleo, not by all directories |
| Labels | You to Bluemercury | Carton marking to go with the ship notice. No public specification states format or symbology | Listed by EDI Gateway without detail |
The 856 and 810 are published as DSD variants. That single detail tells you more about the operation than the document list does.
A department store consolidates into distribution centers and redistributes. Direct store delivery means the shipment goes to the selling location. With roughly 150 stores that means many small destinations rather than a handful of large ones.
Store level buying produces frequent low unit orders. The cost per order in picking, packing and paperwork matters far more than it does on a bulk purchase order, which is exactly where manual keying stops being viable.
Every store is its own destination with its own address and its own delivery expectation. Keeping that list correct is an ongoing data job, not a one time setup, because specialty chains open and close neighborhood locations regularly.
Where an 852 is in play, the reorder conversation is led by what moved in which store rather than by a seasonal plan. Brands that can read that data by door hold shelf space better than brands that cannot.
None of this is unique to Bluemercury, but the combination is characteristic of specialty beauty, and it is why a brand can be fully compliant at Macy's and still find Bluemercury awkward. The document set is smaller. The operational overhead per unit is higher.
AIMS360 is a consumer brands ERP and beauty is one of the ten categories it serves. The item structure is the part that differs most from apparel.
A foundation range behaves like a size matrix with the axes renamed. Shade, finish and fill size sit on the style record the same way color and size do, so one SKU structure covers a lipstick range and a skincare set without separate systems.
Gift sets and holiday kits are assembled items built from components. They need their own UPC and their own stock position while the components stay sellable on their own, which is a bill of materials problem rather than an inventory problem.
Testers and gift with purchase units ship on the same orders as sellable stock but are not revenue. They still consume inventory and still need to appear correctly on the ship notice and the invoice.
Bluemercury, your other specialty accounts, your wholesale book and your own DTC site all draw on the same units. AIMS360 holds one available to sell pool across your warehouse, your 3PL and your retail stores so a strong week in one channel cannot oversell an open Bluemercury order.
More on the vertical on the beauty and personal care ERP page.
Bluemercury buyers use RangeMe for product discovery, and Bluemercury publishes a vendor submissions page on its own site. Both routes lead to a buyer conversation rather than to an EDI setup. The trading partner work begins after a buyer wants the product and an account exists, which is the same sequence as Macy's and most retailers.
Worth knowing while you pitch: Bluemercury owns M-61 and Lune+Aster, so in skincare and color you are proposing against house brands that already hold shelf space. That is an assortment argument, not a systems one, but it shapes how much room there is in a category.
Nothing on this page is a route to a buyer relationship. It describes what you need to be ready for once one exists.
AIMS360's EDI is built in house and mapped to each retailer's own specification rather than to a generic profile, so the ERP and the EDI are one system rather than two that have to be kept in step.
Bluemercury purchase orders import into the same platform holding your inventory, so you see what is available to ship before you commit to the date.
Mobile scanning builds each carton, so the system knows what is in the box because it watched it go in. That is what keeps the ship notice honest across many small destinations.
The carton label prints and the DSD ship notice is built from the same scanned units, so the marking on the box and the data in the 856 cannot drift apart.
The 810 comes off the same shipment, so invoice quantity, ship notice quantity and what left the building agree. Any deduction that does arrive is logged against the original order rather than surfacing weeks later.
Where an 852 is part of your setup, store level movement reads back into the same records, so replenishment conversations start from data rather than from a guess.
EDI is part of the platform. A heavy season does not multiply a separate EDI bill, and there are no per document, per transaction or kilocharacter charges on our side.
Bluemercury is one of 350+ retailer connections on AIMS360, alongside Macy's, Nordstrom, Shopify and the rest of your accounts, all drawing on one pool of stock.
No. Bluemercury is a Macy's, Inc. banner but it is a separate vendor entity with its own buying, in the same way Macy's Backstage and Bloomingdale's Outlet are separate setups. A Macy's account number and completed Macy's EDI onboarding do not put you in Bluemercury doors. Expect a separate buyer conversation and a separate trading partner setup. Our Macy's EDI page covers the four programs on that side.
Bluemercury does not publish a public vendor or routing guide, so the honest answer is what the trading partner directories list rather than what Bluemercury states. Those consistently show the 850 purchase order, an 856 published as a DSD shipment notice and manifest, an 810 published as a DSD invoice, and carton labels. EDI Gateway also lists the 997 functional acknowledgment; Cleo lists an 852 product activity document instead. Confirm the actual set with your Bluemercury contact before mapping anything.
Direct store delivery. The shipment goes to the selling location rather than into a distribution center for redistribution. With roughly 150 neighborhood stores that means many small destinations instead of a few large ones, more frequent lower unit orders, and a ship to address list that changes as the chain opens and closes locations. It is a different operational shape from a department store bulk order even though the document numbers look familiar.
No public specification states the format, symbology or placement. Directories list labels as part of the program without detail, and unlike Macy's, which publishes exact GS1-128 dimensions and an appendix for placement, Bluemercury publishes nothing retrievable. Get the requirement in writing from your Bluemercury contact. AIMS360 prints GS1-128 carton labels natively and maps to whatever specification a retailer issues.
Not published. We are not going to quote a rate card, an OTIF threshold or an ASN window for Bluemercury, because no public source states them and any figures circulating elsewhere cannot be verified. Ask for the current compliance terms during onboarding. Whatever they are, chargeback management in AIMS360 logs each deduction against the original order, shipment and invoice so a dispute goes out with the evidence attached.
Bluemercury buyers use RangeMe for product discovery, and Bluemercury also publishes a vendor submissions page on its own site. Both lead to a buyer conversation, and the EDI setup follows once a buyer wants the product and an account exists. Bear in mind that Bluemercury owns M-61 and Lune+Aster, so in skincare and color cosmetics you are proposing alongside house brands that already hold shelf space.
Yes. Beauty and personal care is one of the ten consumer categories AIMS360 serves. Shade, finish and fill size sit on the style record the way color and size do, gift sets and kits are built as assembled items with their own UPC and stock position while components stay sellable, and testers and gift with purchase units ship on the same orders as sellable stock without being counted as revenue. See the beauty and personal care ERP page.
Yes, and that is the reason to run them from one system. Each account publishes and consumes availability separately and none reserves stock on another's behalf, so the same unit can be committed in two places at once. AIMS360 holds one available to sell pool across your warehouse, your 3PL and your retail stores and publishes derived positions to each channel, so what each retailer sees matches what you can ship. Bluemercury is one of 350+ retailer connections.
Not with AIMS360. The EDI is built into the ERP and mapped to each retailer's own specification, so purchase orders land against live inventory and the ship notice is built from the cartons your warehouse scanned. There are no per document, per transaction or kilocharacter fees on our side and no middleware layer between the ERP and the retailer. See the full retailer list.
Bluemercury publishes no onboarding timeline, so anyone quoting one is guessing. What sets the date in practice is how quickly the specification is issued, how many ship to locations have to be loaded, and whether carton marking has to be approved before the first shipment. AIMS360 starts from existing retailer maps rather than building from scratch, which removes most of the mapping iterations that stretch a first onboarding.
Run Bluemercury alongside the rest of your accounts, from one AIMS360 instance, one inventory pool and no per document fees.
Last reviewed 31 August 2026 by the AIMS360 EDI team. Bluemercury does not publish a public vendor or routing guide, so the document set described here is drawn from third party EDI trading partner directories and from Bluemercury's own corporate and vendor submission pages, and is presented as the shape of the program rather than as a specification. Requirements are issued to each vendor directly and can change, so confirm anything commercially significant with your Bluemercury contact. Bluemercury, M-61, Lune+Aster, Macy's and Bloomingdale's are trademarks of their respective owners, and AIMS360 is not affiliated with or endorsed by Bluemercury, Inc. or Macy's, Inc.
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